Atmosphere brand

Yes, we need an Atmosphere brand / logo!

This came up again recently

As we’ve written here and there, there is some work underfoot to create a global Atmosphere Community Co-Op.

Stewarding the trademark around assets like this could be one of the roles that the co-op helps fill.

@quillmatiq.com has gathered a community group to gather resources around atmosphere accounts.

@divy.zone kicking off thinking around Atmospheric Login is going to need some of this work sooner rather than later

Roughly, here’s what I see needed:

  • gathering a small group to figure out the process
  • identify a team to work on developing an atmospheric login
  • raise funds
  • run process including community involvement
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Brookie made a good point: I don’t think “atproto” needs a brand. Protocols usually aren’t strongly branded.

Things like WiFi or Bluetooth are like coordinated marks, which are like IEEE802.11b as their protocol specification.

And the active atproto operator ecosystem that wants to coordinate on interoperable accounts & logins is more like the latter.